LIVEHockey a landmark occasion for Australian hockey

Published Wed 16 Mar 2022

Hockey in Australia has entered a new dawn with the launch of LIVEHockey – a dedicated home for LIVE streaming of national and state/territory hockey events.

The exciting innovation is the first of its kind for sport in Australia, uniting Hockey Australia and all eight state/territory Member Associations by bringing select hockey tournaments and competitions into one centralised LIVE streaming hub.

Hockey is the first sport to have a truly nationally aligned streaming platform, ranging from local Premier League competitions to state and national tournaments of various age groups.

LIVEHockey will be powered by Cluch, a live and on-demand streaming network dedicated to community sport.

Over 1,000 hours of action from national events will be available in addition to each Member Association’s content from every state and territory in Australia.

“This is a highly significant day and occasion for hockey in Australia, one that everyone who is interested in the sport in this country has reason to be excited about,” said HA CEO David Pryles.

“The launch of LIVEHockey will see more Australian hockey available to watch than ever before.”

“Whether you are a parent or family member of a child participating in a national or state level event, want to watch the best hockey talent from different parts of the country, or simply just love the game, LIVEHockey will have something for everyone.”

“The volume of content and countless hours of viewing with events spread over the entire year and coming from every state and territory in Australia means more hockey to watch more often and all in one place.”

“Significantly, part of the subscription costs from LIVEHockey will be reinvested back into the sport.”

“There has been thorough and positive collaboration with the Member Associations and Cluch to make this a reality. We thank them for their shared vision and passion for growing the sport and enhancing its exposure at multiple levels.”

The new LIVEHockey platform will take browsers to a centralised home page where they can see what is currently LIVE, view upcoming matches and go to each Member Association channel for their respective content.

“From the outset, everyone involved has embraced the potential of a centralised platform that will bring together hockey fans and communities from across Australia and provide a level of insights, value and growth opportunities that have never before been possible,” said Cluch Managing Director, Gus Seebeck.

LIVEHockey will host LIVE streaming of the following Hockey Australia events:
-    Australian Under 18 Championships (6-14 April)
-    Australian Under 15 Championships (7-13 April)
-    Australian Under 21 Championships (20-27 July)
-    Australian Country Championships (6-13 August)
-    Australian Under 13 Carnival (28 Sep - 4 Oct)
-    Australian Women’s Masters Championships (21 Sep - 1 Oct)
-    Australian Men’s Masters Championships (24 Sep - 8 Oct)

LIVEHockey will comprise a combination of free-to-view content and affordable paid subscription content (a variety of subscription options will be available and any hockey member who purchases an Annual subscription will receive a 10% discount).

The first matches to feature on LIVEHockey will be Round 1 of the Hockey South Australia and Hockey Tasmania Premier Leagues on Saturday 19 March 2022.

A world of hockey awaits you.

Andrew Skillern, Hockey Victoria CEO: “The collaboration across the States and Territories to bring together a channel for hockey enthusiasts to watch the best club hockey across Australia every week has been fantastic.”

Fabian Ross, Hockey WA CEO: “Hockey WA is excited about livestreaming more free-to-view men’s and women’s Premier League content, across more platforms, than ever before. We’re thrilled to be involved in LIVEHockey and taking our competitions to new audiences.”

Alison Lyons, Hockey Queensland CEO: “Hockey QLD tested live streaming of our Championships last year and were so encouraged by the response that we wanted to invest in a platform where we could deliver professionally produced content on an easy to use platform. Best of all, through Cluch members can be confident that part of their LIVEHockey subscription is reinvested back into hockey.”

Craig Beed, Hockey NSW Interim CEO: "Hockey NSW is excited to partner with Cluch to broadcast our upcoming Field & Indoor State Championships on the new LIVE Hockey platform. Our events will head to nearly every corner of the State in 2022, and this deal will ensure that everyone has an opportunity to check out the action. With over 70% of our members in NSW based regionally, LIVEHockey will provide an unprecedented level of streaming coverage to our community."

Geoff Riddle, Hockey SA CEO: “This is an exciting initiative for all lovers of hockey. The ability to now watch hockey anytime, anywhere at the tip of your fingertips is something I know our community in SA will love and embrace.”

Rob Sheekey, Hockey ACT CEO: “Hockey ACT is excited to announce our partnership with Cluch, HA and our fellow states and territories, in joining the national streaming platform LIVE hockey. Through this we can continue livestreaming our Friday night Capital League 1 men’s and women’s games, taking our local competitions to wider audiences.”

Damian Smith, Hockey Tasmania CEO: “We see LIVEHockey as an important next step in making quality live broadcasts of our sport available to hockey-lovers around the country. The partnership with CluchTV provides a brilliant opportunity to build a platform that delivers at every level for our members.”

Brad Vanderwert, Hockey NT CEO: “We are excited to join with Hockey Australia and the other member associations to make hockey accessible to everyone. Territory hockey has a rich history and being a transient place, there are Territorians located all over Australia and now people can stay in touch and keep the connection they have with the Territory.”

About LIVEHockey
The new centralised LIVE streaming platform is a first for hockey in Australia. LIVEHockey will show all Hockey Australia national events and selected Member Association (state/territory) competitions and leagues. LIVEHockey comprises content from Hockey Australia and all eight state/territory Member Associations – Hockey ACT, Hockey New South Wales, Hockey NT, Hockey Queensland, Hockey South Australia, Hockey Tasmania, Hockey Victoria, Hockey WA.

About Cluch
Cluch is a premium global Over The Top streaming, insights and growth platform dedicated to community sport. Cluch delivers premium live and on-demand streaming services across all connected devices and screens combined with deep audience data and insights for sports at all levels. Cluch provides unparalleled opportunities for all clubs and their communities and aims to provide greater exposure to community sport that will showcase the talent and passion at the local level.


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