Kumho becomes Australian hockey’s tyre of choice

Hockey Australia has secured another highly reputable international company to its growing list of corporate partners with the addition of Kumho Tyre Australia.

One of the world’s leading tyre brands distributed globally, Kumho’s initial one year agreement sees it become the Official Tyre Sponsor of Hockey Australia.

Hockey Australia CEO David Pryles says having Kumho Tyre join HA’s list of partners will continue the growth, awareness and regard of the sport while providing a multitude of benefits for the tyre manufacturer.

“Kumho is a brand synonymous with quality, innovation and the highest standards, so this is another fantastic company for hockey in Australia to align itself with,” said Pryles.

“Being such a family orientated sport, there are countless kilometres clocked up by parents driving their kids to hockey training and games, or people getting to and from hockey competitions.

“Through this new partnership, when the time comes to purchase new tyres, we encourage everyone in the hockey community to put their trust in Kumho Tyre and support the companies that support hockey.”

Established in 1960 as part of the Kumho Asiana Group before entering the Australian market place in the mid 1970s, Kumho has a presence across 180 countries.

“Kumho is very proud to be involved with Hockey Australia, as it is a sport that has both a well-established core network of talent whilst also offering immense upside to continue growing and prospering into the future,” said David Basha, Kumho Tyre Australia, Director of Sales & Marketing.

“Having the opportunity to partner with a well-run administration team at the forefront of an elite junior and high-performance program in both men’s and women’s sport was an exciting opportunity that we did not want to pass up.”

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